Workout Guide Design

Krissy Cela

Top personal trainer, Women's Best athlete, and Instagram influencer Krissy Cela was looking to give her series of online training guides a workout. The goal was to create a collection of bespoke, easy-to-read documents that clearly imparted Krissy’s wisdom, and also appealed to her dedicated ‘familia’ of over 1 million online followers.


The full suite of plans lead with eye-catching covers, heavily using the fantastic pictures supplied by Krissy, adding in a superset of a bold colour palette on each. As a finisher, a brand new 'KC' logo was created, along with a collection of 5 new instagram icons.

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matt@matt-designs.com
+44 (0) 7564 908 318